The story behind these lo fi teasers is that YG Entertainment was all set to have Seo Hyun Seung (G-Dragon's "One of a Kind", CL's "The Baddest Female") direct this mv but there was some sort of setback. Instead of letting this set all their plans back a few weeks or months, they decided to go with having the girls use handheld video cameras to take home videos of themselves. What a great idea, and look how adorable they look in these teasers!
You know every other Kpop group is going to copy this, right? Because who doesn't like seeing their fave group being cute in their home setting?
2NE1's "Do You Love Me" will start promotions for "Do You Love Me" August 8th on M! Countdown. Check back soon for more!